Affectionate persuasion: How to sell like a ‘natural’ – with a carney’s empathy.

How does a ‘natural’ salesman – a natural-born carney with the harsh edges burred down – how does a ‘natural’ sell?

Bad news. He can’t tell you. He thinks he can, but most people don’t get it. Accordingly, most people fail at selling.

Here’s better news: I can tell you how to sell like a ‘natural’ – like a carney. I can show you how to get remarkably better at persuasion – and at everything else you do.

How? Stop blaming everything but the one factor under your control: Your self.

Improving your persuasive praxis is as simple as acknowledging that your results are caused by your performance – which can be progressively perfected.

In the video, I’m sending affectionate regards out to @DreamExec Michael McNally for the comprehensive interview he did with me, to man-champion Socrates for pushing me to be more Sociable, to ‘natural’ salesman Brian Brady for his pitch-perfect affectionate persuasion and to the very-hard-charging George Kellas for showing the world what a Driven man with a big idea looks like.

This is The Church of Splendor, so of course we’re talking about a lot of serious stuff – including, incredibly enough, the empathy of persuasion and the epistemology of sales-training – but I can make you more of a ‘natural’ salesperson right away, with two simple carney tricks: Enthusiasm and eye-contact. You’re failing because you are surrendering needlessly. Your lack of self-confidence is soiling your value-proposition. Pushing the value harder with real eye-to-eye conviction will increase your closing rate more than you’ve ever dared to dream.

And think what you could do if you taught yourself to think my way?

It’s raining soup, Bunkie. I am raining soup. How long will it take you to click play and learn what I know? Where will you be fifty years from now if you don’t…?